ACTION ALERT

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WORLDWIDE FOREST/BIODIVERSITY CAMPAIGN NEWS

Help Home Depot Live Up to Its Advertising

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Forest Networking a Project of Ecological Enterprises

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1/2/99

OVERVIEW & COMMENTARY by EE

Here is the latest and greatest Action Alert from Rainforest Action

Network.  You can send an email from their web site at:

http://www.ran.org/info_center/aa/aa141.html

Or use the sample letter and email address below.  Apparently a

decision by Home Depot regarding their use of ancient forest timbers

is to be issued shortly--so get off the emails!

g.b.

 

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RELAYED TEXT STARTS HERE:

 

Title:   Help Home Depot live up to its advertising

Source:  Rainforest Action Network

Status:  Distribute freely with credit given to source

Date:    December 1998

 

There is a television commercial currently saturating the airwaves in

which two actors posing as Home Depot employees rescue a family of

baby ducks from a sewer drainpipe. This commercial is part of an

expensive nationwide public relations campaign designed to convince

customers that Home Depot is an environmental leader and a responsible

community partner. Nothing could be further from the truth. Home

Depot's continued buying and selling of old growth lumber and building

materials is contributing to the destruction of the world's last great

ancient forests.

 

Each day, in over 700 stores across the US and Canada, Home Depot

sells wood that has been derived from endangered forests in the

British Columbia, the Amazon, and Southeast Asia. Home Depot sells

cedar and hemlock from the Great Bear Rainforest in British Columbia,

one of the largest intact temperate rainforests on Earth. Home Depot

also offers for sale wood that has been ripped from the heart of the

Amazon basin. Mahogany logging in the Amazon destroys or disrupts

whole ecosystems, putting indigenous communities at risk, and

threatening the rainforest's rich diversity of plants and animals.

Home Depot sells doors made of this mahogany.

 

The destruction doesn't stop there. Home Depot sells plywood and

paneling made from lauan and ramin wood that has been taken from old

growth forests in Southeast Asia. These forests are under such heavy

pressure from logging that most experts estimate nearly all of the

remaining old growth forests in Southeast Asia will be logged or

cleared by the year 2010.

 

There are certain barbaric practices that our society has outgrown. We

no longer slaughter elephants for ivory, buy tuna that is not dolphin

free, nor buy ashtrays made from gorilla paws. Now it is time to stop

the destruction of the oldest living things on Earth - old growth

forests. Old growth rainforests cover less than 2% of the earth's

surface, yet they are home to nearly 50% of the planet's species. Old

growth forests also store enormous amounts of carbon, approximately

433 billion tons (more than what will be released by fossil fuel

burning over the next 69 years) and thus play a critical role in

maintaining the world's climate. Finally, they are home to 500-million

forest-dependent people, of which an estimated 200-million are

indigenous and tribal people.

 

As a powerful force in its industry, Home Depot can slow the pace of

rainforest destruction by committing to stop selling products from old

growth forests. Other industry leaders such as IBM, Hallmark, Kinko's,

Hewlett-Packard, and others have already made this commitment, clearly

it is time for Home Depot to do the same. Immediately.

 

                     What You Can Do!

 

Home Depot announced that it will issue a statement around the new

year that will outline its position regarding old growth wood sales.

Take action! Write a letter today to Arthur Blank, Home Depot's

President & CEO, and urge him to stop selling old growth wood.

 

His address:

 

Arthur Blank, President & CEO

Home Depot, Inc.

2455 Paces Ferry Rd, N.W.

Atlanta, GA 30339

phone 770.433.8211

fax 770.384.3040

email:sharon_holland@homedepot.com

 

 

Sample Letter:

 

Mr. Arthur Blank

CEO

Home Depot, Inc.

2455 Paces Ferry Rd, N.W.

Atlanta, GA 30339

 

 

Dear Mr. Blank:

 

I am writing to urge your company to stop selling wood from old growth

forests.  It is simply unacceptable in this day and age to buy and

sell lumber that is made from our last remaining old growth trees.  As

a leader in its industry, Home Depot is in a unique position to slow

the pace of rainforest destruction by ending the sale of old growth

wood in all of your company's stores. Major industry leaders such as

Nike, IBM, Hallmark, Kinko's and others have made the commitment to go

old growth free - it's time for Home Depot to do the same.

 

I understand that Home Depot is currently reviewing this matter, and

will issue a policy statement with action points and a timeline in

near future.  Please make your decision a strong one - continuing the

trade in old growth wood will not be acceptable to the American public

in the next century.

 

Please tell me what you intend to do on this vital issue.

 

 

Sincerely,

 

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