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WORLDWIDE FOREST/BIODIVERSITY CAMPAIGN NEWS

Participate in Home Builders Day of Action

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Forest Networking a Project of Forests.org

     http://forests.org/ -- Forest Conservation Archives

      http://forests.org/web/ -- Discuss Forest Conservation

 

3/6/00

OVERVIEW & COMMENTARY

Rainforest Action Network is spearheading a campaign against the

largest user of wood in the United States, the Home Construction

Industry.  They state homebuilders use 72% of lumber consumed in the

U.S.  You can bet that little or none comes from certifiably

sustainable timber sources, and that much is from endangered old-

growth forests--particularly from Canada and Indonesia.  Given RAN's

record of success as of late, you can bet that when this campaign is

over, more lumber used in the construction industry will be

environmentally sound.  Following are details on how to get involved

in this exciting campaign.

g.b.

 

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RELAYED TEXT STARTS HERE:

 

Title:   Home Builders Day of Action, April 1st 

Source:  Rainforest Action Network

Status:  Copyright 2000, contact source for permission to reprint

Date:    February 28, 2000

 

To:        All Activists

From:      Old Growth Campaign

Re:        International Day of Action April 1, 2000

Date:      2-28-00

 

 

What industry uses 72% of lumber consumed in the United States?

 

Which companies in this industry are leading the charge in helping to

destroy endangered forests everywhere?

 

What can we do to stop them?

 

 

A DAY OF ACTION AGAINST THE NATION'S TOP HOMEBUILDERS:  KAUFMAN &

BROAD AND CENTEX HOMES ON APRIL 1ST:

 

Remember Home Depot?  Last year activists like you led the battle that

will help to save forests around the world.  Our efforts have caused a

revolution in the home improvement retail industry in which five of

the top ten do-it-yourself stores have agreed to eliminate their

egregious wood supply.

 

We're just getting started.  Now it's time for us to take on the

mother load, the largest use of wood in the country, the Home

Construction Industry.

 

We have found that the American dream of home ownership has become a

global nightmare.  Everyday thousands of acres of endangered forests -

- from British Columbia to the Amazon, California to Alaska, and

Siberia to Malaysia -- are routinely clearcut and used in home

construction.  72% of all wood goes to the home construction industry

and, in the next 10 years, 25 million new homes will be built.  At

this rate of destruction, we will watch as the last of our endangered

forests disappear.

 

One glaring example of this is the Great Bear Rainforest in British

Columbia.  Currently, all remaining intact valleys in the Great Bear

Rainforest are scheduled to be clearcut in the next 10 years.  40% of

the wood from British Columbia goes to the U.S. home construction

industry. In the United States, only 4% of our old growth forests

remain standing. Most of that is on federal forest lands in the

Pacific Northwest.  Unless we stop the home construction industry now,

endangered forests around the world will be gone forever.

 

On April 1st, we will target Kaufman & Broad and Centex Homes, which

are two of the largest homebuilders in the country.  They are most

vulnerable to pressure during their Open Houses, which they hold on

Saturdays to promote their model homes to prospective buyers.  As part

of the International Day of Action on April 1, 2000, we will be the

uninvited guests of Kaufman & Broad and Centex at their Open Houses

held around the country.  While on site, activists will be doing

everything from flyering prospective buyers, to leading dead wood

tours, to hanging banners off model homes.  On top of these activities

at the home sights, activists will organizing fax-ins, call-ins and

letter writing campaigns targeting Kaufman & Broad and Centex.

 

To call these companies toll free: 1-800-34-HOMES Kaufman  & Broad /

1-800-Centex1 Centex Homes

 

This is an historic opportunity to change the face of the industry

that uses 72% of our wood.  We are calling on activists from across

the country to get involved and organize an event for the

International Day of Action April 1, 2000.  You've got it, April

fool's day.  We know that it's no joke that our last remaining

pristine forests are being destroyed.  We know that only a fool would

continue to build with old growth wood in this day and age.  This

April Fools Day join us and send a clear message to Kaufman & Broad

and Centex that they're not fooling anyone about their use of

endangered forests in building their homes!

 

For more information contact:

Loren Finkelstein      

Free The Planet!             

202/547-3656

freetheplanet@essential.org

 

Liz Butler       

American Lands           

202/547-9098     

lizb@americanlands.org

 

Jenn Krill       

Rainforest Action Network

415/398-4404     

jkrill@ran.org

 

To get involved and to stay informed on the campaign subscribe to the

endangered-forests@egroups.com listserv by sending an email to

endangered-forests-subscribe@egroups.com.

 

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