{"id":1907,"date":"2013-08-26T18:27:27","date_gmt":"2013-08-26T22:27:27","guid":{"rendered":"http:\/\/www.goodforforests.com\/?p=1907"},"modified":"2023-03-23T15:18:37","modified_gmt":"2023-03-23T19:18:37","slug":"national-geographic-educates-importance-of-forest-certification","status":"publish","type":"post","link":"https:\/\/forests.org\/fr\/national-geographic-educates-importance-of-forest-certification\/","title":{"rendered":"National Geographic Educates Importance of Forest Certification"},"content":{"rendered":"
Hans Wegner, Chief Sustainability Officer<\/address>\n
National Geographic Society<\/address>\n

Earlier this month I had an opportunity to speak at The Food Marketing Institute (FMI) and the Grocery Manufacturers Association (GMA) Global Sustainability Summit<\/a> in Seattle, WA.\u00a0 Over 400 sustainability leaders<\/a> in the food, beverage and grocery industry attended the event.\u00a0 The Global Summit brought together leading experts to address sustainability topics such as packaging and waste, education, innovation and sustainable supply chain management.\u00a0 I co-presented along with Jason Metnick, SFI Inc, during the concurrent interactive workshops on Thursday afternoon.\u00a0 The presentation focused on the Forest Partners Program, and the importance of forest certification when sourcing paper and packaging products.<\/p>\n

As I stated in this forest conservation video<\/a> last April, The National Geographic Society is a Forest Partner, and a supporter of the SFI program, because we believe strongly that we, as publishers, have a role to play in encouraging responsible forestry practices. \u00a0By participating in forest certification we hope to send a clear signal that we are a responsible corporate citizen.\u00a0 The Forest Partners Program allows us to collaborate with other market leaders like Time Inc, Macmillan Publishers and Pearson to find cost effective ways to increase the amount of SFI certified forests in the Southeast United States.\u00a0 With only about 20% of the timberland certified in the United States, the goal of certifying 10 million acres of forest in the United States by the end of 2017 represents the perfect opportunity for us to walk the talk when it comes to the National Geographic Society\u2019s sustainable procurement policy<\/a>.<\/p>\n

Over the next few weeks SFI will announce progress with the Forest Partners Program.\u00a0 I encourage other buyers of forest products to specify that those be made from certified forests, and I urge all of you who wish to be sustainable in your operations to join us in the forest certification endeavor.<\/p>\n<\/div><\/div><\/div>

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