The goal for Earth Day 2012 this Sunday is to help Mobilize the Earth™ by collecting A Billion Acts of Green®and elevating the importance of environmental issues around the world. At SFI, we collaborate with many groups and individuals committed to responsible forestry because we know our collective efforts can make quite a difference.

SFI Program Participants and partners work hard every day to support good forestry, and Earth Day is a great time to recognize their efforts.  We all believe that responsible forest management must meet more than just the needs of humans, and that’s why we incorporate wildlife habitat protection, support for biodiversity and water quality protection into the many standard requirements of the SFI program. In addition to biodiversity requirements included as part of our standard, SFI is dedicated to conservation research – both in our standard and through our Conservation and Community Grant Program. Launched in 2010, SFI has funded a total of 24 conservation projects to date through this program. Thanks to the over 125 partners involved in these projects, SFI is supporting real and tangible benefits on-the-ground.

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The Sustainable Forestry Initiative® (SFI) advances sustainability through forest-focused collaborations. We are an independent, nonprofit organization that leverages four interconnected pillars of work: standards, conservation, community, and education. SFI works with the forest sector, conservation groups, academics, researchers, brand owners, resource professionals, landowners, educators, local communities, Indigenous Peoples, and governments. Collaborating with our network, we leverage SFI-certified forests and products as powerful tools to help solve sustainability challenges such as climate action, conservation of biodiversity, education of future generations, and sustainable economic development.

Christine Leduc
VP, Communications and Government Relations
Sustainable Forestry Initiative
613-706-1114
media@forests.org