WASHINGTON, D.C. – The National Park Foundation, the official charity of America’s national parks, has selected to package the official 2014 White House Easter Egg in a gift box made from paperboard certified to the Sustainable Forestry Initiative (SFI) Standard.
“We are thrilled to be involved once again with this annual American tradition,” said Kathy Abusow, President and CEO of SFI. “By choosing to package these famous Easter eggs in boxes certified to the SFI standard, the National Park Foundation is setting an example to others about the importance of selecting products from responsibly managed forests.”
The decision by the National Park Foundation to package the commemorative White House Easter Eggs in paperboard sourced from responsibly managed forests highlights the importance of the conservation of American forests. The recognition made by the White House in support of sustainably certified forest products is not only a great privilege for SFI, but sends a clear message nationwide to invest in our forests and forest-based communities.
Government agencies have demonstrated their support for SFI and responsible forestry in many ways, such as the U.S. Department of Agriculture statement noting that “sustainability of forest products can be verified using any credible third-party rating system, such as Sustainable Forestry Initiative…” and the National Association of State Foresters Policy Statement, which indicates that “SFI… makes positive contributions to forest sustainability.”
For more information about the 2014 White House Easter Egg Roll and how to order the official White House Easter Eggs, please visit https://easter.nationalparks.org/.
ABOUT SFI
The Sustainable Forestry Initiative® (SFI) advances sustainability through forest-focused collaborations. We are an independent, nonprofit organization that leverages four interconnected pillars of work: standards, conservation, community, and education. SFI works with the forest sector, conservation groups, academics, researchers, brand owners, resource professionals, landowners, educators, local communities, Indigenous Peoples, and governments. Collaborating with our network, we leverage SFI-certified forests and products as powerful tools to help solve sustainability challenges such as climate action, conservation of biodiversity, education of future generations, and sustainable economic development.
MEDIA CONTACT
Christine Leduc
VP, Communications and Government Relations
Sustainable Forestry Initiative
613-706-1114
media@forests.org
