SFI BLOG
Wild Innovation: How AI Will Transform Conservation
I’ve always enjoyed helping people connect with nature and natural resources, whether that’s sharing about the Sustainable Forestry Initiative’s (SFI) conservation work, quizzing friends about which critter is making a noise in the middle of the night, or telling someone not to eat the pretty red berry they found on a hike (seriously, don’t eat it). Anytime anyone asks, and the countless times no one does, I love explaining to my friends what blue crabs are and how to catch them. Although this has been my designated role for as long as I can remember, the rise of artificial intelligence, or AI, has changed the landscape.
An Important Summer for Bird Conservation
In June our partners at Bird Studies Canada helped co-host, with Nature Canada and BirdLife International, the Birdlife World Congress with conservation leaders from over 120 countries.
Back-to-School Shopping: Helping Consumers Make Responsible Decisions
Are you busy with back-to-school shopping in your household? If so, you will be interested to learn that at Norcom, we have implemented a variety of sustainability programs.
Last Days of Summer
Phil Riebel from New Brunswick, Canada submitted this incredible photo of an Acadian forest and we thought it was the perfect way to take in the last few days of summer.
National Geographic Educates Importance of Forest Certification
Earlier this month I had an opportunity to speak at The Food Marketing Institute (FMI) and the Grocery Manufacturers Association (GMA) Global Sustainability Summit in Seattle, WA.
Fostering Stronger Forest Communities
Jordan Benner captured this photo of students learning the art of tree estimating during the yearly Envirothon competition in Rediscovery Forest, Silverton, Oregon.
One Month Until Texas: Join us at our Annual Conference
Curtis Wheat from Waxachachie, Texas submitted this great picture highlighting the biodiversity of Texas.
Celebrating the Family Tree Farmer
Minnesota tree farmer Dave Medvecky is known for having an uncanny knack for match-making his trees to their final market purpose.
Happy Birthday Smokey Bear!
Today is Smokey Bear’s 69th birthday and everyone at SFI couldn’t be more grateful for his work in protecting the forests.
From Evergreens to Redwoods, We’re Spreading Sustainability
We love this beautiful perspective of Redwoods from Lisa Hauser in Big Sur, CA. It’s photos like this that remind everyone how precious our forests are.
Together, We Are Writing the Next Chapter
Last week the printer delivered hard copies of our 2013 Annual Progress Report, Writing the Next Chapter, that all our stakeholders should see soon in the mail.
Protecting Maine’s Treasured Forests and Fish
Maine is renowned for its abundant fish and forest resources. The state has 90 percent of the remaining brook trout habitat in the lower 48 states.
Promoting Sustainable Forestry to the Next Generation
SFI is helping thousands of the 35,000 scouts, leaders and family members attending to learn more about sustainable forestry and responsible purchasing of forest products.
Answers to Questions from Friday’s Quiz
Thanks to everyone who took the quiz in last Friday's post! How well did you do? Let us know!
Sharing Sustainable Forestry with the Future
This week SFI joined the Boy Scouts of America (BSA) in West Virginia for the 2013 National Scout Jamboree.
We need your input by Aug. 6
On June 5th we launched the process of revising our current SFI Program Requirements to develop the SFI 2015-2021 Standard and the SFI Chain of Custody Standard.